Intent by Design Vision & Mission

Young Fun


Empowerment for Young People & Women to discover their Purpose and Spark, so that in return, they do the same for others.


Our Mission is to empower and enrich Young People & Women's Holistic Wellbeing; leading them in discovering fulfillment and purpose; resulting in fired up families with outstanding futures.

We achieve this together by offering intentional services, programs and engagement for Young People and Women.


WE ASSIST Families who are...

  • struggling with school

  • disengaging from learning

  • experiencing bullying problems

  • lack confidence

  • displaying body image issues & identified health concerns

  • needing direction with future career pathways

  • stressed and lacking vitality

  • unorganized and stuck in negative patterns

  • requiring assistance around goal setting

  • desiring to achieve their Drivers Licence 

  • wanting to get a job, require resume & skills to be successful

  • or who have just lost the way, lacking clarity & direction

Intent by Design Culture
Intent by Design Creator
DEB JAMES...Who is she?

I love to be creative, solution-focused and I thrive while empowering others. I absolutely cherish my family and have thoroughly enjoyed watching my young men grow into incredible, considerate and inspiring Leaders of our World.  I am also passionate about my sport, Triathlon.  After overcoming Pulmonary Embolisms (or an easier way to say it, blood clots that exploded throughout my lungs :-0 ) I represented Australia in the 2018 ITU Age Group World Championships on the Gold Coast.  One of my personal goals ticked. I continue to strive to achieve, aiming at extending myself, applying the same principles I coach others in.


As for my career, I have over 20 years experience as a Fitness Professional including 20 years experience working directly with Children, Teens and Women.  Along the way I have owned and operated a variety of enterprise's within the Hospitality industry, Fitness and The Arts.


I have worked within Education Queensland, PCYC Queensland (Police Citizens Youth Club), Scripture Union, The Salvation Army, Childcare Centres and have had extensive experience within Community Services, and Career Coaching for the unemployed, including managing Work for the Dole Programs.


I am passionate about inspiring People to intentionally seek out their purpose in life, while drilling down to look deeper at the reasons "why" it's their purpose.  I just love it when they come "Alive" and they've found their "SPARK"; that's when I too find mine.

Qualifications include:

  • Diploma of Youth Work

  • Certificate IV in Life Coaching specializing in

    • Career Coaching​

    • Workplace Coaching

  • Certificate IV in Fitness including​ Children's Fitness Certificate & Kids Nutrition
  • Certificate IV in TAE (Training and Assessment)
  • Certificate IV in Transport & Logistics (Road Transport -Car Driving Instruction)

Other Certificates and Training:

  • ​Partnership Brokerage Association Level 1

  • Young People & Drugs

  • Mental Health First Aid Australia

  • Recognize & Respond appropriately to Domestic & Family Violence

  • Training in Suicide Negotiation for First Responders

  • Statement of Attainment  Outdoor Educator Units (Bushwalking Guide)

Applicable Registrations:

Blue Card (Commission for Children and Young People)

Current First Aid and CPR certificate

NOLRS (National Outdoor Leader Registration Scheme)